In planning a campaign, we routinely work with specialist print media to ensure that announcements are coordinated between them and across our various media channels
We work with other publications, be that regional, lifestyle or purely sporting outlets, to broaden the reach of our campaigns.
For example, if a driver wins a championship or race and has a sponsor in their home region, we would work with the local print media to ensure that the driver has a regular column or that results are followed by the sports desk.
Beyond this, we can place brand-specific content in more unconventional forms of media such as in-flight magazines, should a team, driver or sponsor have particular synergies with the airline industry. Whatever the requirement, we have the contacts and expertise in editorial placement.